Is there any chance Amana Tool could create a yearly Excel spreadsheet of their current bit library for use in CAM software? It would drive a lot of new customers to Amana if they could easily choose a bit from their favorite CAM package - AutoDesk Fusion 360 in my case or Vcarve at the shop I'm at. The Excel file should include a column for discontinued tools no longer being made so users can keep up to date.
I would encourage Amana to put an Amana red color paint on the top end of the bit to brand your tool along with an engraved/redpainted AT part # as LARGE as will fit on the shaft to make it easier to reorder.
Work with the Maker movement and any KickStarter project that uses a CNC mahine offer them free/discounted Amana Tool branded bits to include in their starter package.
The guy next to me is old school picks up a bit and knows what it is, but struggles with typing that info into the computer to learn the CAD/CAM side of it. I get the computer side of it, but have no clue what are all the bit types. Together we struggle along and he recommended Amana as the best. So thats why I post this.